Strategic Management and Business Policy Globalization, Innovation, and Sustainability 15th Edition Thomas L. Wheelen

Strategic Management and Business Policy Globalization, Innovation, and Sustainability by Thomas L. Wheelen is a widely recognized textbook used in courses focusing on strategic management and business policy. The 15th edition of this book builds upon the success of its predecessors by incorporating updated insights into globalization, innovation, and sustainability in today’s business landscape.

Key Features of the 15th Edition:
– Updated content emphasizing global strategy, innovation, and sustainability.
– Fresh perspectives from authors Alan Hoffman and Chuck Bamford.
– Inclusion of new chapter on Global Strategy.
– Real-world case studies and vignettes for practical application of strategic concepts.

The eBook version of this textbook offers students various advantages, including the ability to search for key concepts, make highlights and notes, and share notes with peers. The electronic format also allows for offline access through the Bookshelf software, as well as online access and compatibility with iPad and Android apps.

The ISBN-10 for this edition is 0136846858, and the ISBN-13 is 978-0136846857.

For students and professionals in the field of strategic management and business policy, this textbook serves as a comprehensive guide to understanding and applying strategic concepts in a globalized, innovative, and sustainable business environment.

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### FAQ

#### 1. How can I access the eBook version of this textbook?
Upon purchase, you will gain instant access to the eBook. It can be downloaded to your computer for offline access through the Bookshelf software or accessed online via the Bookshelf website, as well as through iPad and Android apps.

#### 2. What are some key features of the 15th edition of this textbook?
Some key features of the 15th edition include updated content on globalization, innovation, and sustainability, a new chapter on Global Strategy, fresh perspectives from authors Alan Hoffman and Chuck Bamford, and real-world case studies for practical application.

#### 3. How can eBooks enhance my study experience?
eBooks allow for easy searchability of key concepts, the ability to make highlights and notes directly in the text, and the option to share notes with others, making it a versatile and interactive study tool.

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### Conclusion

Strategic Management and Business Policy Globalization, Innovation, and Sustainability offers a comprehensive and modern approach to teaching strategic management. With a focus on global strategy, innovation, and sustainability, this textbook equips students with the knowledge and skills necessary to navigate today’s complex business landscape. The eBook version provides additional benefits such as portability, searchability, and interactivity, making it a valuable resource for students and professionals alike.