Strategic Management for Hospitality and Tourism, 2nd Edition (9780815393474)

In the realm of hospitality and tourism management, having a robust understanding of strategic management is crucial for success. One valuable resource that aids in developing this knowledge is the book “Strategic Management for Hospitality and Tourism, 2nd Edition” by ISBN 9780815393474. This edition delves deep into the theories and perspectives relevant to the field, providing analytical insights on contemporary models and management practices.

The new edition of this book has been updated to reflect the rapidly evolving socio-economic and political landscape. It addresses the cultural and socio-economic complexities that hospitality and tourism organizations face in today’s era. With a focus on enhancing the learning process, this edition includes new chapters on finance, business ethics, corporate social responsibility, leadership, globalisation, technology economy, crisis management, consumer power, service quality, innovation, and principles implementation.

Here are some key features of the updated edition:
– Inclusion of new chapters covering important topics
– Additional content on globalisation, technology economy, and consumer power
– New case studies with reflective questions to encourage critical thinking
– Enhanced online resources such as PowerPoint presentations, extra case studies, exercises, and web links to support teaching and learning

This book is not only informative but also visually engaging with its highly illustrated full-color design. It is a must-read for aspiring hospitality and tourism managers looking to expand their knowledge and skills in the field.

Whether you are an intermediate or advanced learner in the field of hospitality and tourism, “Strategic Management for Hospitality and Tourism, 2nd Edition” serves as a valuable educational tool that provides practical insights and real-world applications to enhance your understanding of strategic management concepts in the industry.

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### FAQ

#### What topics are covered in the new chapters of “Strategic Management for Hospitality and Tourism, 2nd Edition”?
The new chapters cover finance, business ethics, corporate social responsibility, leadership, globalisation, technology economy, crisis management, consumer power, service quality, innovation, and principles implementation.

#### Are there practical exercises included in this book?
Yes, the book includes practical exercises, case studies, and reflective questions to aid in understanding and critical thinking.

#### Are there online resources to supplement the learning experience?
Yes, the updated edition offers online resources such as PowerPoint presentations, extra case studies, exercises, and web links to support both teaching and learning.

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### Conclusion

In conclusion, “Strategic Management for Hospitality and Tourism, 2nd Edition” is a comprehensive resource that addresses the contemporary challenges and opportunities within the hospitality and tourism industry. With its practical insights, case studies, and updated content, this book equips learners with the essential knowledge and skills needed to excel in the field of hospitality and tourism management. Whether you are a student or a professional looking to enhance your expertise, this book is a valuable asset in your educational journey.